- Managing Director
Sören Friis-Hansen
Services
Business Mediation
Commercial Excellence
Embla consulting
Meet me, Soren Friis-Hansen, a seasoned professional with over 30 years of expertise in the Manufacturing-, Energy- and HVAC-industries, latest engagement of +20 years with SWEP International AB from Sweden.
Of Swedish, Danish, and German heritage, I have excelled in roles such as Director of Strategic Key Accounts and Corporate Business Development, as well as Vice President Sales & Marketing.
Recent blogs
B2B Pricing Forum
Embla actively plans to join Symson EPP’s (European Pricing Platform) Training & Forum on Manufacturing Pricing in…
Sustainability Week
Embla joined The Economist’s Sustainability Week & Energy Transition Summit in London early March, absorbing insights from…
Large Heat Pumps
Embla, commissioned by one of its clients, joined the German Heat Pump associations, BWP, workshop on Large…
High-temp Heat Pumps
Embla excitedly participated in the High-Temp Heat Pumps Symposium in Copenhagen on January 23-24, gaining invaluable insights,…
AI-based pricing for B2B
Exciting collaboration: Embla taking its first steps on journey with celebrated Symson, Rotterdam, to explore AI-driven pricing…
EHPA
Embla proudly joins the European Heat Pump Association, EHPA, as a member, aiming at networking, collaborating and…